MANILA, PHILIPPINES – In the face of intense summer heat, keeping cool is essential. But in the Philippines, it seems nothing is cooler than a nice selfie. Lazada (www.lazada.com.ph), the country’s leading online retailer, sold a whopping 26,000 selfie sticks from March to April, 30% more than air cooling units and electric fans.
This increase in selfie stick purchases coincides with the increase in summer travel as evidenced by a spike in outdoor equipment and camera purchases. Filipinos will brave the 40 degree weather to go to exotic places, take an epic selfie and post it on social media. Selfie sticks are now the new summer essential along with sunglasses and sunblock.
To celebrate the unique ways Filipinos celebrate summer, Lazada launched its Labor Day sale last April 25, and will last until May 1, 2016. With up to 80% off and frequent flash sales, you’ll find great deals on favorite categories like fashion, sports & outdoors, and gadgets.
You can find great deals big and small. Get Gold Ray-Ban Aviator Classic Sunglasses for half its regular retail price at Php 4,829, an A7 Action Sports Camera for only Php 999, and an Elena Crossbody Bag for Php 539 – perfect for all those summer getaways!Visit Lazada.com.ph or download the app to find more deals.